Another Round
Summary of the collaboration
Another Round is a personal training app launched in 2021, and has been vital to the testing, training and development of VOR’s custom built AI. The VOR Engine allows Another Round’s PTs to supply their clients with high quality, bespoke workouts in seconds.
In this case study, we explore how VOR’s technology has been integrated into Another Round’s platform, driving growth and improving client retention.
Key Drivers
1. Bespoke integration
VOR’s technology currently serves as a powerful supplementary tool for trainers using Another Round. The VOR engine has been uniquely tailored to meet the platform’s specific needs, serving everyday athletes, remotely. This bespoke approach ensures that our technology seamlessly aligns with Another Round’s goals and enhances their existing services.
2. Enhanced client experience
Since integrating VOR’s technology, data is showing that Another Round has seen significant improvements in key performance metrics, including client retention, workout success rates, and workout completion.
3. Scaleability
VOR technology is infinitely scalable (in theory), and gives fitness businesses the ability to provide the same quality of services no matter how large their client base, and has been an essential component to Another Round’s fast growth.
The Challenge
The Opportunity
What VOR did
The introduction of the VOR engine has had a transformative effect on Another Round’s operations. By automating the time-consuming tasks of researching and planning workout routines, VOR allows trainers to dedicate more time to the human aspects of their role—such as motivation, accountability, support, and safeguarding.
Moreover, the VOR engine optimises workout plans to make the most effective use of available equipment and space, ensuring that each client’s experience is personalised and efficient.
This increased efficiency has enabled Another Round to handle a greater volume of clients with higher levels of personalisation, improving quality, operational efficiency and customer satisfaction.
“Since using the VOR engine I’ve been able to significantly speed up programme creation and delivery, leaving me with more time to spend on the building of client relationships & showing of support. Which I believe (and most coaches would agree) is the most integral part in this line of work. The engine has also helped me broaden my exercise selection and create more varied styles of programmes, switching out movements I’d normally pick out of habit or comfort.” – Dan Ward, PT
The results
Approximately 40,000 workouts completed by members of Another Round to date (2024)
Invaluable testing, training and development of the VOR Engine
Reduced programming time by up to 80%, allowing trainers to focus more on client interaction and feedback.
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FAQs
No. We’ve spent years as trainers ourselves, so we know that AI can never replace them and gyms will only hurt themselves if they try. Instead, we’re empowering trainers to focus on what matters most – motivation, accountability, safeguarding and support – instead of spending all their time and energy on workout planning. We think our technology will do for trainers what the calculator did for accountants.
Nope. We just want to automate the repetitive parts of trainers’ jobs, so our AI for gyms is designed to integrate with your business and offer an experience customised for you. Which means no new hardware, and no new tech stack.
VOR technology has been designed and overseen by our experienced team of AI experts and personal trainers every step of the way. Rooted in exercise science best practices, it uses parameters for injuries, targets, training environments and backgrounds to make sure your trainers are well equipped to help every client smash their fitness goals.
Our automation engine is not a plugin to a Large Language Model (LLM) like ChatGPT, which can provide unreliable and unpredictable results that might look good enough to the untrained eye, but aren’t safe or appropriate for the exerciser. Our AI is built from scratch for the specific purpose of creating workouts, drawing on our CTO Jesse Shanahan’s background in astrophysics. This means we have a tool that is fully customisable to any fitness business and its unique training style.
With the help of our AI workout generator, your trainers can run higher-quality and more consistent workout plans for improved member experience and retention. By empowering trainers to be their best selves on the gym floor, you’ll see a reduction in staff turnover, which supports good gym culture. More engaged members and higher quality training have a bottom-line impact: in the medium and long term, VOR provides a high ROI.