Resources

AI is promising to make us infinitely more productive. But what role can AI really play in fitness, and where can it make the most impact?

As we look ahead to 2025, technology gives gyms a new opportunity to improve retention. Here's how.

High turnover among personal trainers has long been an Achilles heel for the fitness industry. So what can we do?

Why AI training programmes probably didn’t help anyone win gold in Paris ‘24

Personal training shouldn't cost the earth. Here's how much you can expect to spend

If the last two years have taught me anything (it’s taught me many things), it’s that we do not all have 168 hours in a week